Do you sometimes have trouble explaining what you do or describing what makes your product or service special? Do you have a clear “elevator pitch”? Which you will see below, I prefer to call it your “promise”! I will share with you here a simple exercise and easy templates that will help you use the…

Do you worry about being too pushy when trying to convince someone to work with you? Or do you simply feel stuck wondering how to present your offer to sell to potential clients? Use this simple formula each time you need to sell or convince without being pushy!

I have been insisting on the importance of running market research and making sure that you really know your market very well, but most importantly that you know your potential customers and their challenges very well. So I will share with you my simple, easy questions that you need to answer when you run a…

It might seem overwhelming when you start to think about all the marketing strategies like social media, websites, networking, speaking, etc. needed to grow your business. I can sound like a lot of things to do. I want to simplify things for you to let you know that marketing and sales are not that complicated.…

Planning ahead for your next move is important and you might already know that if you’ve moved from one country to another. But, there’s one thing that’s even more critical, that is, to think beyond that move. My mission in this episode is to share with you the three major mistakes I see expat partners…